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NIGHT
SWIM

Custard, F&B Consultants

ROOFTOP BAR

HOTEL F&B

Custard, food and beverage experts
Custard, Creators of F&B Concepts

NIGHT SWIM

MIAMI, FL.

Concept Direction

Culinary Direction

Owner’s Rep

Operational Strategy

Operational Support

We partnered with Freehold Hospitality Group on their inaugural Hotel F&B project, introducing the first third-party F&B outlet for CitizenM hotels. Situated across from the Kaseya Arena within the Miami Worldcenter development, we crafted an inviting rooftop bar and poolside lounge that not only attracts a vibrant local clientele but also serves as a lively amenity for CitizenM guests.

 

The result is a perfect fusion of efficiency and approachability, elevating the experience for everyone who steps through its doors.

”...the Downtown Miami rooftop bar we deserve”, Time Out 2024

”...one of the best rooftop spots in Miami”, Infatuation 2024

Hotel and restaurant Consultants

OFFICES

MIAMI

Miami Ironside, 

7520 NE 4th CT, #102

Miami, FL 33138

DUBAI

111 & 112,

Pinnacle Building,

Dubai, UAE.

CONTACT US

+1 (305) 857-5075

TESTIMONIALS

"James has taught me so much over the years. His vision, expertise, and the way he brings it all to life is inspiring. He really is a 'hospitality producer' in every sense, and I’m proud to call him both a friend and a mentor."

Adam Leonti
(Chef, Alba and Cucina Alba, LA/NY)

 

"I've know James for nearly 20 years, having worked with him on the Bowery opening. He's a true one off with the X factor that creative types need, the rare ability to excel in both the creative and the operational stuff, quite rare and impressive. Plus, he can play the bass line to any pop song you throw at him, so he wins on every front."

​Johnny Christ
(Director of Sales, Hotel El Roblar, Ojai, CA.)

Custard food and beverage experts

©️Custard LLC 2025. All rights reserved.

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